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the metaphor journal for community experience development
Metaphor's editspot Content Management System
Metaphor's editspot Content Management System

Hit the Spot

Metaphor's New Technology Product Takes Off

 
 

editspot℠ (CMS)
Metaphor Studio’s Simple Web Content Management System


When you need to maintain your Web site content it should be as easy as 1-2-3. The goal is to create a consistent brand experience, an efficient publishing workflow, and real-time site management through an easy-to-use Web interface. With editspot you will have the the perfect set of tools to keep your site fresh, current, and accurately reflecting your image today.

Fully Hosted Web Publishing/Content Management

editspot is a database-driven Web site content management system developed and hosted by Metaphor Studio. It enables you to add, edit,
delete, and sort text, images and downloadable files. With editspot you can create additional pages to all of your primary navigation categories listed on every page of the Web site.

Increased Web Site Editing and Control

editspot is designed to give average computer users the power to control their Web sites. Tasks that were once reserved for Webmasters,
document layout specialists, programmers and graphic designers can now be implemented by you.

Sort and edit text similar to a word processor. Drag and drop content from other Web sites. Check spelling, add images, create hyperlinks and downloadable files from any location, anytime. All you need is an Internet connection. No extra software needed.

Your Web site’s home page is the first impression a potential customer has about your company or organization. Creating and managing a robust, media-rich online experience for visitors is no longer a value add decision. It is critical to your business success.

Promote a new product or service on your home page. Make a business or company-related announcement. Offer a downloadable coupon to help generate sales... the possibilities are endless. By adopting the editspot Web site content management system, you can make a positive impact by increasing sales, creating brand awareness and distinguishing your corporate identity.

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Important Benefits of editspot:

1
Greater Control Over Content:

As the site administrator, you will no longer have to go through the IT department or call your Web development company only to be placed in a work flow queue. With editspot you dictate what content is added or deleted to your site, 24/7. With this new ability, you’ll be able to offer Web site content that is Accurate, Relevant and Timely.

2
Easy-to-Use:

Yes, you may have some sort of Web content management ability already, but it is not editspot. From the IT department, to the Marketing and Advertising crew, to the office of the CEO, everyone at your organization will love editspot’s robust editing features, stability and ease-of-use.

3
Savings:

Given how easy it is to use editspot, less time and effort will need to be invested in the upkeep and enhancement of your Web presence, translating into a substantial cost savings for your online initiatives.

editspot allows companies and organizations of all sizes to breathe new life into outdated Web sites. We are confident editspot will work for you.

Select clients currently using editspot:

Webby Nomination:
On April 11, 2006 Metaphor Studio was been nominated for a Webby Award and People’s Voice Award, an annual competition selecting the best in Web site design. The nominated site promotes and administers auditions for the Opera Theatre and Music Festival of Lucca. Held each summer in Italy, the Festival is an intensive, accredited study program of The University of Cincinnati College-Conservatory of Music.

Metaphor’s Lucca site is one of five finalists in the School/University category. Over 5,500 nominees were considered across 65 categories.

The 19th annual Webby Awards are the Internet’s equivalent of the Oscar or Emmy, and are awarded by members of the International Academy of Digital Arts and Sciences. The Academy is dedicated to the creative, technical, and professional progress of the Internet and interactive media.

The Webby is awarded by Academy members, but the People’s Voice Awards are open to the public for voting. Please vote for the Lucca site. The winning sites will be announced May 9th.


Visit: editspot.com



 
about pull :: current issue :: previous issue :: subscribe :: contact us

about pull
pull is a quarterly publication designed to provide insights into metaphor's Community Experience Development™ process of consulting. metaphor is a creative consultancy in downtown Cincinnati, Ohio's historic Over-the-Rhine neighborhood providing Identity, Interactive, Advertising and Public Relations Strategy for regional and national clients through our Community Experience Development™ brand renewal process.

visit metaphorinteractive.com

pull, q1 2008
volume 2, issue 1


We hope you enjoy reading this issue of pull. Look for your next issue next quarter.

metaphor 538 Reading Road, Loft 200 Over-the-Rhine Cincinnati, Ohio 45202
Telephone: 513.723.0290 || E-Mail: pull@metaphorinteractive.com

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